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January 05, 2005
australian music download stores failed miserably
According to this zdnet.com.au article music stores here in australian have failed miserably. Which comes courtesy of themusic.com.au oh but hangon, doesn't the article in turn link an opinion piece from the loose cannon column from the very same website? Buggered if I know how that works, But that's okay.
There is some interesting points raised, not the least of which is where exactly is the marketing for the online music stores? The only marketing i've seen for purchasing music online here is the bundle that Telstra was doing over christmas period where they were bundling broadband with some "free" (in the very loosest sense of the word) music downloads. If the music industry wants people to cough up and purchase their badly hampered and cross platform incompatible tunes - and don't we all - then you might actually want to let the public know about your service. Its all very good and well to say that you're loosing eleventy bajillion dollars to piracy annually but if you just setup shop and expect the cash to start rolling in for essentially doing sod all - I think the industry as a whole is going to get a rude shock. A pirated album doesnt mean a lost sale - it means a pirated album - the two don't always equate. And it's economically stupid for several different vendors to setup sites that don't give the end user as much freedom or flexibility or even a vague approximation of that and expect them to pay for the privelage.
And as if you didnt need any more proof the recording industry here and in the yewnited states is a pack of bastards. Comes that little tidbid. The secret is out. Record companies just hate us, they loathe anything that means they're not making plenty of lucre. Even if it's a trust fund for a charity..
Posted by funnelbc at January 5, 2005 10:18 AM
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